Branding agency in Kochi

Everything you should know about branding and brand identity

What is branding

Branding is a practice in which the customer can identify the product or services easily with the help of their name logo or designs that can also be distinguished from their competitors.

Why branding

Your brand is the way your customer perceives you. By branding your products can set apart your company from your competitor. A strong brand can help the customer know what to expect from you. So by branding helps you attain success easily. There are many branding agency in Kochi in which Admonks stands apart with our unique branding strategies.


Brand identity

Brand identity is an element of the brand which consists of logo design and color. In short brand identity is a technique that helps their customers distinguish from their competitors.

 Brand identity consists of various elements, including:

  • logo or wordmark
  • different logo variations
  • key brand colors and color palette
  • typefaces
  • typographic treatments
  • a consistent style for images and content
  • library of graphical elements
  • style guide

Many multinational companies have a special team to focus on maintaining the identity of their business and make sure that the corporate identity facilitates the corporate business objectives. But many small companies or start-ups don’t have this team to manage, but they must build a strong brand identity with the help of some branding agencies. Brand identity is important for all types of businesses not only large companies.

A successful brand will be the company’s valuable asset. In a really large part of the value of companies like Apple, Samsung, Nike, etc are reflected in the value of their brand.

Whenever the elements of your brand identity are exposed they should be consistent in appearance, color, and design.


Designing your brand identity

Now let us have a look at the designing of a brand identity. Creativity and creative elements will be the attractive portion of your brand. The key creative elements of the brand include:

Business Name:

A strong business name creates an impression among the customers. A business name will be able to convey your brand to the customers.

Business tagline:

A good business tagline with a strong business name helps your brand stand apart among your competitors. Taglines can help customers to know more about your products and companies, so while coming up with a tagline it should be simple, unique, and concise.

Logo and website:

A well-designed company logo is the face of your company. A logo must be versatile and instantly recognizable. The business website will be the first place a customer will be visiting. Many of the customers judge your credibility and trustworthiness is by looking at your website design. So a strong and modern web design should be followed in making a website.

Email design:

Emails will be the first communication between you and your customer. So a better and a good email design will predict your future with every customer. Welcome emails have the highest open rates of all promotional emails.

So a strong and a better brand will always survive in this digital era. Your brand is the identity customers come to know. Customers will perceive your business through branding. Often many companies don’t realize the importance of branding their company. We will help you brand your company properly. Feel free to contact us at ADMONKS which is the best branding agency in Kochi.

Digital marketing agency in Kochi

Choosing the best digital marketing agency – AdMonks

Are you searching for a digital marketing agency in Kochi..Well, there are several things to consider in choosing a digital marketing agency for the growth of your business. There is no shortage of digital marketing agencies, and they are all ready to take your business to the next level. By the end of this blog, you will select the right agency according to your business requirements. This blog is divided into three phases.


Before trying to choose a digital marketing agency make sure your requirements meet with them. If that goes right ask them for consultation and a quote. If it goes wrong keep searching.

Now let’s check the work quality of that agency.

Website test

Visit the agency’s website and evaluate how their website looks? Look at the quality of the website entirely, If you find any spelling mistakes, distorted images, or any broken links that agency doesn’t value the quality of work. If they are not able to maintain the quality of their website how are they going to keep quality in their clients’ websites?

Evaluate trust signs

After completing the website test now Let’s move to the trust signs, Crawl in their websites, and find answers to these questions.

*Are they a real agency?

*Do they have location or office?

*How long have they been in business?

*Do they have client testimonials or work samples?

If the agency has not got a strong trust signal it means that they are not very much capable of handling the clients’ work.

The perfect match

Most of the companies may not be a one-stop-solution in business. Many of them will be handling their respective fields. At ADMONKS Kochi we are able to handle each and every technique in Digital marketing, Web designs, Branding, and advertising and serves locally nationally and globally. So make sure to choose it in the first phase.


Time taking for the designing and proposal process can help you to evaluate the agency you have chosen. This gives you a great opportunity for you to evaluate your agency.

Understanding the process

Notice how long they are taking time to respond to your queries after you have put forward the proposal. Try to look for an agency that can help you at a reasonable time. Try to choose an agency that will take time to help you to resolve your issues rather than forwarding the package or proposal. This will help you to figure out how much they are interested in increasing your business.

Reviewing final proposal

If you are expecting a simple quote and the company provides it is satisfactory. If not they did not focus on your goals and objectives, which can make the proposal mistaken and will show the company’s interest in their client. In such cases, it’s better to decline.

The final selection

On reaching this phase you will be having a small list of companies in which one of the agencies will be partnered with you. Now you want to select one agency.

Pricing or value

Has that agency succeeded in building a plan that suits your budget? If no, is there any clarification for that from their part. If yes, move on.

Strategy evaluation

Many companies have their own digital marketing strategies for their respective clients. To discuss what are the strategies that they are going to put in your business. If it’s an optimized and different one the agency has put some effort into your business.

So the above evaluations and questions will help you find out a perfect agency for your business. Choose an agency that is able to earn your trust. ADMONKS Kochi is one such agency that has become the best digital marketing agency in Kochi. We take care of our clients with the above-mentioned process that made us the trusted agency among our clients.